Urban Legend makes mobilizing content creators seamless

Using Urban Legend, organizations launch public affairs and advocacy campaigns that drive meaningful and measurable action.

Urban Legend is a platform—not an influencer marketing agency. Our technology makes it easy to mobilize groups of top-tier vetted creators, without individual contracts or complex payouts.

Creators are paid, and advertisers only pay, for the results driven

Creators join campaigns they believe in and explain why an issue matters.

Display, pre-roll, and even social ads get lost and skipped over. Instead, audiences hear from creators they chose to follow.

The risk shifts from the advertiser to the platform, where it belongs. Advertisers only pay for actions the audience actually takes.

Get started with your first campaign